Swing and a miss

Everybody likes buzz words. You certainly don't need to be a marketing or advertising pro to use them. However, familiarity with the language you hope to employ them in can be useful. I give you Taiwanese branding gone awry -- part 1.


There are so many signs like this throughout the city I rarely go a block without laughing. The misspelled or confused English language sign in Taiwan is the tribal or Asian character tattoo in the states. Just priceless.